Hi there!

I'm a Lead UX Strategist specialising in AI-Driven Enterprise Solutions. I deconstruct complex risk and safety ecosystems into intuitive, high-impact digital experiences. I've had the privilege of working across various industries, bringing fresh perspectives to challenging problems. My design process is thorough and adaptable—here's a glimpse into how I bring AI-integrated ideas to life:

Behavioural Analysis | Contextual inquiry

Client visits and on-site contextual inquiries are crucial for my design process. I gain deep insights into business logic, user pain points, and existing technical tools to uncover opportunities for AI-driven value.

Customer, User & Stakeholder Workshops

Interacting in person, hearing various viewpoints, and reaching a mutual understanding of shared strategic objectives is invaluable. I lead workshops with global stakeholders to ensure alignment on product vision and technical feasibility.

User Journey Map

Developing User Journey Maps as living documents is a key method for identifying friction points and opportunities for intelligent automation.

Platform & AI Landscape Analysis

Current State Analysis

If there’s an existing solution to improve, I analyse it fully to create a benchmark for measuring AI performance and UX improvements.

Ideation & AI Strategy Sessions

No one succeeds alone. I lead collaborative workshops to ensure all voices are heard while exploring LLM integration and generative UI possibilities.

Playbooks and Resources

Persona & Agent Profiles

AI Risk Assessment Matrix

Complex Userflows & Logic Maps

Conceptual Design

Low-fidelity Wireframing

Idea Evaluation

Concept-Testing & Prototype

Storyboards

Value Proposition Canvas

Detailed Prototype Testing

I rapidly generate and test prototypes to validate AI-driven hypotheses and ensure optimal, reliable user experiences.

Hi-fidelity Interface Design

Creating polished, accessible interfaces that make complex data sets glanceable and actionable.

Design Systems & Documentation

Building and maintaining robust design systems that reduce development timelines and ensure consistency across global AI products.